Online Marketing Small Business – - The Key To A Successful Small Business


If you own or operate a small business you really need to be online.  If you are not online, you are truly missing out on thousands, maybe even hundreds of thousands of dollars that your competitors are cashing in on.  To have a successful business you need paying customers. To get paying customers you need to be marketing online, every day.  Without marketing, your business will surely struggle.  Online marketing small business should be your number one focus to get your company profitable.

If you haven’t been following any trends lately in the marketing world, here are some things you are going to want to avoid.

1.  Phonebooks: The Yellow Pages are DEAD! Everything is online these days.        Customers now go online to look for information on a business, product of service.
2.  Newspapers: Granted, they still do offer limited exposure for your Business but it isn’t hard to put an ad in the paper and most likely your competition in doing it as well.
3.  T.V. Commercials:  This can be the biggest waste of your money.  With all the channels, dvr, and internet television, most people don’t even bother watching the commercials.  They either channel surf or fast forward through them.  Don’t fall victim to this.  Once your commercial runs you will expect the phones to be ringing off the hook and you will be sorely disappointed once it doesn’t ring and you spent all the money on ad time.

Your business needs to stay on top of the trends and stay fresh with what the small business world is doing to be successful.  You need to market your small business online!

Brent Jaworski
http://www.articlesbase.com/business-articles/online-marketing-small-business–the-key-to-a-successful-small-business-1160493.html

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  1. #1 by DJP on April 30, 2010 - 3:34 am

    Successful small internet company: how to cash out?
    I’ve been running a successful small online retail business I set up for about 4 years now and I’m becoming burnt out. The profit is easily $100k per year, with a tremendous amount of room for growth.

    Requirements: The manpower required is 20-40 hr/week manager to handle emails and easy technical stuff, and an assistant to prepare items for shipment (2-4 hours/day). The area required is a large bedroom size to hold the inventory and supplies.

    What can I do? Is there any sort of market for buying this sort of small-scale business? I have considered the amount it would take for me to walk away from this venture forever, and it’s in the range of $500k after taxes, but I doubt I would find a business willing to pay that much.

    Should I try to set up an office and hand over the day to day operations? That is much easier said than done, but it may be my best option.

    Generally, I’m getting burnt out and I can’t continue this forever. Any insight is appreciated.

    Thanks.

  2. #2 by maxim on April 30, 2010 - 8:36 am

    It depends on what type of merchandise you’re shipping and who are you competing against. If it’s an attractive enough area where someone else can exploit the value better than you then you need to show that. In order to get a better answer, you may want to elaborate about the business a bit more. I believe it is possible to exit with a sale if the value proposition can be shown. Also there are many ways to expand the business with additional capital or even loans provided this is a sound business. You can even do this and get out at the same time.
    References :

  3. #3 by BD in NM on April 30, 2010 - 8:38 am

    There may be business brokers where you live or in towns near you that help business sellers and buyers get together. If you use a CPA for taxes or accounting work they may know someone who would be interested in buying an ongoing business. Each of these would probably want a commission for putting the deal together.
    References :

  4. #4 by Genia on April 30, 2010 - 8:40 am

    If it makes that much a year, then get your self a manager. But make them sign a contract protect you from them ever becoming or working for a competitor. If they do then you can sue them.

    Thant should cover you.
    References :

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